We're here to be useful to you.

The Useful Group is a team of strategists, creatives, and problem-solvers committed to making your projects even more effective. As a full-service agency, we partner with businesses, nonprofits, churches, authors, and other important causes.

Services

services-Projects
services-Projects
Strategy
Project Leadership
Marketing
Web
Communications
Publishing

Growth Strategy

Usefulness is more than just getting things done—it’s the art of advancing something important for the good of the world. Whether consulting on special projects, high-level strategy, or internal challenges, we can help you reach the next level in effectiveness and impact.

  • Mission and Vision
  • Brand Development
  • Technology and Infrastructure
  • Training and Coaching

Project Leadership

Worthy projects demand well-crafted strategy and smart implementation. We'll bring together the right team of specialists to sharpen strategy, apply flexible systems, and drive complex projects forward.

  • Strategic Planning
  • Execution Planning
  • Project Systems
  • Project Management

Marketing Support

When a great product or service is born, the work has just begun. Smart marketing is vital to ensure you launch strong and reach your full potential over time. With experience from international brands to self-published authors, the Useful Group takes pride in executing the strongest possible marketing campaigns for our clients.

  • Content Marketing
  • Social Media
  • Digital Advertising
  • Graphic Design
  • Publicity
  • Search Engine Marketing

Web Development / Design

Today’s technology, when used well, can spread great ideas like wildfire. So we stay on top of the ever-changing digital technology, web development, and online communications so you don't have to. Our designers and developers are ready to help you leverage the digital tools you need to succeed.

  • Website Development
  • Website Design
  • Search Optimization
  • Analytics and Reporting

Communications

Great ideas need to reach the right audience to make their impact. We specialize in helping our clients connect their message to their audience. We have broad experience in branding, marketing, social media, digital advertising, and the targeting needed to launch your product or service.

  • Audience Development
  • Platform Development
  • Content Strategy
  • Brand Development
  • Campaign Design
  • Public Relations

Publishing

We work with authors and organizations to develop short-form and long-form content. If you're working on a book or article, newsletter or white paper, resume or business plan, the Useful Group can help you publish at a professional level.

  • Publishing Strategies
  • Content Development
  • Editing / Proofreading
  • Cover Design
  • Interior / Typesetting
  • Copywriting

Experience